Road Trip

roadtriplightandsoul

An artful advertisement commissioned by Budget Rent-A-Car. This wall sits at the foot of Calgary’s Bow building and is frequented daily by people working hard from 9-5. Combining classic sign painting techniques with loose, expressive strokes there becomes a bridge between the rigid and the irregular. With suggestive images of forests and mountains in the distant, reinforced with a bold “Road Trip” type, our intention was to invoke the human spirit to get people out of the downtown core and journey out into the wild.

Artwork : Cody J. Thompson + wabi sabi libra

 

 

roadtrip2lightandsoul

roadtrip3lightandsoul